What is Bushel and Berry®?

Bushel and Berry® is a collection of easy-to-grow plants that are both edible and ornamental. Perfectly positioned for the increase in home gardeners and individuals looking to grow their own healthy and delicious produce at home, this line features consumer-friendly attributes, such as compact habits and self-pollinating plants.

The brand name recognition of Bushel and Berry® sets our edible varieties ahead. Bright packaging, modern branding, and consumer-focused marketing promise to support high-margin sales of this flexible, industry-leading brand.

Download Program Brochure See All Bushel and Berry® Plants

Product Forms

Plants in this brand are generally available as 21c and 72c liners. For current availability, please contact the sales manager in your territory.

Brand Standards

Feel confident growing and selling Bushel and Berry® with our downloadable brand standards reference guide. This resource outlines helpful information, including how to order required pots and tags, pricing minimums, trademark and logo use, and more.

Download Brand Standards

Branded Packaging

Get your plants to stand out at retail with beautiful tags showcasing ripe fruit and pots in the consumer-recognized Bushel and Berry® blue! Versatile 2-quart, 1-gallon, and 2-gallon pot sizes offer saleable product options that fit your finishing timelines. Learn more about our 2-quart program.


Where To Order Bushel and Berry® Pots

You can order your mandatory branded pots directly from these manufacturers and distributors:

East Jordan Plastics: 2 qt.

New Christie: #1, #2

Nursery Supplies: #1, #2

Plant to Plate

More than ever, home gardeners want to cultivate their own crops. Whether it is a plot of vegetables, an herb garden, or a container of berries, growing edible ornamental plants is both beautiful and rewarding.

Bushel and Berry® is your opportunity to support your customers’ desire to grow edible plants at their fingertips. It’s a collection of easy-to-grow, compact varieties that are right at home on the back patio.

And you can feel supported too, knowing the Bushel and Berry® brand is working for you behind the scenes. To help the end consumer imagine how fun life can be with homegrown berries, in-store P.O.P. will include a QR code to our online recipe library, updated every month.

View the Recipe Library

Bushel and Berry® Marketing Support

From ad campaigns to in-store P.O.P. to social media, we’re working right alongside you to drive consumer demand and maximize product value.

Advertising

Schedule your crops to align with our national advertising campaigns! Our in-house marketing team places beautifully designed ads in top consumer publications, with major national placements that have a cumulative anticipated reach of over 7,000,000.
 
Download 2025 Ad Placement Schedule. 

E-Retailer Assets

Bushel and Berry® has demonstrated success when sold online, so make sure you take advantage of our e-retailer assets! Get hi-res images and product mockups for use on your website, online store, or social media. Access product descriptions and brand copy to make promoting your plants a snap.

Request e-retailer assets here.

Consumer Website

The Bushel and Berry® website includes individual plant pages highlighting the features of each plant available for the end consumer, as well as a retailer locator map, garden inspiration, grow and care tips, and links to our social media and email marketing communities.

Visit the Bushel and Berry® website.

Social Media

Follow along on Instagram and Facebook to see how we’re growing a fun and engaged, berry-loving gardening community!

Our following receives extra value and inspiration from our social influencers. Jill Bauer (@JustJill) creates inspirational content for her home and garden following of over 260,000. Lynn April (@FreshAprilFlours) creates and shares a monthly berry recipe that we add to the recipe library on the Bushel and Berry® website.

In-Store P.O.P.

Generate more visual interest at retail with our free Bushel and Berry® P.O.P. You can now easily place orders for posters, banners, bench cards, and bench tape, through our online storefront.

Order Free P.O.P.